Archive for October, 2008

How to improve your Technorati authority: Put SEO in your title

I have been writing a lot of post lately about search engine optimization for flash and one thing I observed was that every time I put SEO in the title of my post, I get one random link that counts in my Technorati autorithy.

Now I guess I should mention that usually this is not a really valuable link. Most of the time it’s a link for a scrapper site; a site that research the internet and create post based on other’s content. I don’t think any human is involved in the content of those site. They are done in order to do money from ads on them without having to create any content. What is funny is that a lot of them are about SEO. My guess is that people that understand how Google works created these sites and the first subject that came to their mind is what they know: SEO.

As for Technorati autorithy, in my opinion it’s not something that’s worth too much. I mean I wouldn’t write something just to improve my authority. I also don’t know if its a really good metric; my artcile on InsideRIA had a link to my blog and it didn’t even raise my authority. How much visitors did technorati brung you in the last most anyway? Me, none.

But for those of you who cares about Technorati authority and don’t care where it comes from, now you know one way to improve it. As for me I guess my authority will increase.

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My article on Flash SEO on InsideRIA

Well I wanted to mention that one of my article was posted on InsideRIA. That was a great opportunity for me and I am already thinking about another article I could write for them. There is actually a good story (in my opinion) to tell about this.

I was at first writing a longuer article, about 6 pages or more long, on how Google was indexing Flash content. I was thinking that I could write it at the same pace that I write a post for my blog but I was wrong. I really wanted to write it in a professional way which is a bit different from this blog which I write in a more casual manner. I was putting a lot of pressure on myself and when I am pressured to do something I actually end up post-ponning it indefinitively. Well, in the mean time of all this post-ponning, Google changed its algorithm, so my artcile was good for garbage. That was my fault, because I had many occasions to finish my artcile and I just didn’t.

But there was a good side to this story too; if Google changed its algorithm, it means that I could write an article about it. That`s what I did but this time I wrote it in a more casual way and I didn`t care how long it would end up. So it gave: Google changes the way it indexes SWF content. As for now, I will start to try to write a longuer article and we will see where that ends up.

 In the mean time, enjoy my half-done redesign!

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