Posts Tagged FWA

Visualizing the FWA

Going to the gym makes me want to write. Kinda weird, but kinda makes sense too; tire the body to let the mind flow. Anyway, I have been having this idea for a little while: The FWA has a great load of data but the only available visualization of it is in the profile section where you see the all time list of the agencies that won the most FWA. I mean there could be so many other interesting ways of displaying the data.

I came to think about this because, some of you might know, six months ago I started working at B-Reel NY. At the time that I was looking for a new job, my main benchmark was exactly this profile page; I wanted to work in one of the best agency (or production company) in the world. I think that at the time, B-Reel was 7th or something, just below 2Advanced Studios. Now you see I have nothing against 2Advanced Studios, I think they were amazing in their time and I remember being baffled by their hi-tech interfaces, but I don’t think they are still leaders in the rich experience website area. I mean they won an FWA in 2009 and the one before that is in 2007.

I know that the FWAs are not the end-all be-all metric to determine if an agency is good or not, but for me, as a developer, it sure was my main metric, and it is pretty accessible.

So, what I am proposing is that someone build a data visualization application that would enable the user to create different graphs based on the metrics that are currently being saved in the FWA databases.
These metrics are:

  • Year
  • Agency
  • Town or country
  • Client (not in the database but can be deduced)
  • Front-end Technology (not in the database but can be deduced)

There is a lot of information that you can get out of these metrics; it would be interesting to see which agency was the best in 2009 or 2010, it would be interesting to know which country was the best at a certain year, it would be interesting to notice the rise of HTML5 in 2010, it could be really nice to know which client you can push more because they accepted crazy ideas before.

How to do this? Well the simplest way would be to pay an intern to recreate a database for you by going by hand and redoing the data entry of all the FWAs won. You could also do a script that will scrape the data from the current site, I mean there is an html page under the Flash site. Hell, you could ask Rob Ford himself, I am pretty sure he would willing to give more exposure to the FWA and would give you access to the data (well maybe, I mean, I never talked to the guy).

So, am I ever gonna do this? Nah, I have no time. Would I be happy if someone did it? Hell yeah! It would show the world that I currently work for the best  rich web experience production company in the world (haha, yeah I am a bit biased in all this). So here you go, a good idea, go ahead and do it! Please…

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An FWA and no posts

Yeah, things have been different lately. I haven’t been able to write as much as I wanted. Multiple reasons for that; I have been going back to Montreal some week-ends, I went to Lollapalooza (and it was awesome) and the work load is a bit bigger here. But it’s worth it. I mean the projects I get to work on are amazing.

Just as an example my first project Google Chrome Fastball was pretty cool, plus it won an FWA, a first for me and I am pretty happy about it. Now I just need to win one for a Flash project… Anyway, by the end of the month, I will be done with the current project, so I will have that to show, and after that I really want to focus more on this blog and get back on the one post a week horse.

More on my current project soon.


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My take on decompiling SWF

I didn’t read (or listen, I don’t remember if it was a video) Lee Brimelow article on decompilation but I know he his not against it. In the same way, I also believe decompiling other’s work is a positive thing. I remember doing my first webpage (html) and to add cool stuff to it (nice javascript and strange html tags) all you had to do was to right click, choose view source and apply it in your context. Back then you were on your own, but what you would learn there you wouldn’t forget because you worked to extract the knowledge from the cryptic code. What you learned was then added to your toolbox; you could build better webpages. The entire internet grew from the view source feature.

I believe it should be the same with Flash. Every day you can see an awesome piece of creativity if you go to; sometimes you know how it is done, sometimes you don’t. This is the time where you should reverse engineer the work. Learn how they did it, how they solved certain problems. You should do so, not to replicate the piece, but to make it your own. Mix it with what you already know or give it a new twist; do something even better. That is how you should pay back.

The community, platform (Flash) would grow from this. People would start decompiling your work and even better pieces would be created. In the end, we would all win from this. Better creations means more confidence in the platform, more money invested into it (Adobe, web agencies) and more jobs.

If you think individually, you’ll only see the bad sides of decompiling, but if you open your mind and have a broader view, you’ll understand the benefits.

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Online Awards for Flash Websites

I compiled a small list of award websites at work and I tought it would be usefull to share it here too. I didn’t test any of those yet, so I don’t know which give the best results in term of traffic and visibility but here is what I have right now:

Favorite website awards (you have to pay) (25 words desc)

Dope awards (35 words desc)

Design Licks

Best Web Gallery

Design Flavr (needs a screenshot of at least 523px)

Design Snack (needs a screenshot 389 x 180px)

101 best websites (requires login)

Inspiration Up

Website Design Awards


Creative Website Awards

Mowsnet Web Awards


Another Bookmark

Refresh links (nothing new since may 2008)

Flash in the pan (seems outdated nov 2008)

Flash Blasted (seems outdated nov 2008)

Flash Galleria (seems outdated)

New Web Pick (requires a login and does not seem so relevant)

I classified them by relevance from my first impression,  so as you go down the list, the less relevant and usefull becomes the link. This list will have to be updated as  I compile results from them.

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